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Aceleradora ACE em Florianópolis

Na quinta-feira, 12 de janeiro, ocorreu no Centro de Inovação da Acate, em Florianópolis, o evento ‘ACE vai à Florianópolis’ com a aceleradora ACE. Fundada em 2012 na Avenida Paulista, em São Paulo por Pedro Waengertner e Mike Ajnsztajn, já foi escolhida três vezes como a melhor aceleradora da América Latina pelo Latam Founders. Atua também, nas cidades de Goiânia, Rio de Janeiro e Curitiba.

O evento se deu pelo motivo de que no final do ano passado a ACE anunciou que abrirá uma nova sede, a ACE Sul, na cidade de Joinville; e foi sediado na cidade de Florianópolis, uma das cidades com ecossistema empreendedor mais ativo do país.

O evento foi dividido em palestras sobre a M3 Investimentos, o Fundo de Investimento Multimercado Crédito Privado Investimento no Exterior (Jupter), e aceleradora. Houve ainda, um painel com startups catarinenses aceleradas pela ACE e finalizou com happy hour.

·         De startup a investidor: uma história de sucesso em empreendedorismo no Sul

A primeira palestra foi com o Marcel Malczewski, sócio-fundador da M3 Investimentos. Este fazia parte da empresa Bematech, fundada em 1990 como produtora de impressoras, e que atualmente promove soluções completas de tecnologia para os segmentos de varejo, food service e hospitality. Em 2010, saiu da Bematech para tornar-se investidor na M3 Investimentos, no estado do Paraná. A investidora atua como um ‘azeitamento’ necessário para o bom funcionamento da tríplice mercado, oferta e empreendedor, por meio do Coaching, mentoria e Venture Capital.

·         Fundraising para Startups

Bruno Dequech, da Jupter, falou sobre o seu início no mercado financeiro e quando precisou fazer a escolha entre investimentos em startups ou futebol, optando pelas startups em 2013. Abordou sobre os conceitos de mercado financeiros, as vantagens e desvantagens das opções de investimentos existentes e os riscos intrínsecos a eles. Também, deu dicas de como pedir um investimento, sendo necessário que tudo o que for apresentado faça sentido, e que as noções de estágios e estratégias da empresa estejam bem definidas, tornando possível responder ao questionamento de “o que faz? ”, “quanto precisa? ” e “para chegar aonde?”.

·         Por que a Região Sul é estratégica para a ACE?

A última palestra foi feita pelo COO da ACE, Arthur Garutti, que apresentou a aceleradora, sua trajetória e atuação na ideação, validação, crescimento e escala para os negócios. Cada estágio possui um programa:

1.      ACE University: Ajuda empreendedores a sair do estágio de ideação, por meio de técnicas de inovação, criação de startup e gestão de negócios;

2.      ACE Start: Estágio de aceleração para a validação da proposta de valor, plano de negócios, produto e mercado;

3.      ACE Growth: Programa de aceleração para startups em crescimento e que possam se tornar escaláveis;

4.      ACE Corp: Empresas multinacionais, que incorporam startups que atuam no mercado desta grande empresa, e precisam de estratégias de inovação.

5.      ACE Angels: Apresentação das startups para os investidores.

Abordou sobre o interesse da ACE em abrir uma sede em Santa Catarina, devido Florianópolis: 

·         Ser a “Capital da Inovação”,

·         Ter 10 dos 12 prêmios no Startup Awards 2016,

·        Apresentar um ecossistema propício para a inovação, contemplada por 18 incubadoras, 8 coworkings, 3 aceleradoras e mais de 250 startups;

·         Deter 6% das startups aceleradas já são do Sul, 12% de exits e 5% do portfólio;

·        Manter o painel Startups Catarinenses: Como é acelerar sua startup?

A última etapa do evento foi um painel com startups já aceleradas pela ACE, contando suas experiências e atuações:

1.      Social Wave

2.      Compass

3.      GoFind

4.      Hiper

Para entrar em contato:

Site: http://goace.vc/

Facebook: https://www.facebook.com/ACEstartup/?fref=ts

Instagram: https://www.instagram.com/acestartups/

Twitter: https://twitter.com/ACE_startup

Linkedin: https://www.linkedin.com/company/2754762

 

Quer saber mais sobre o mundo das aceleradoras? Acesse o artigo da VIA que mostra o panorama nacional brasileiro!

Outros artigos podem ser acessados em: http://via.ufsc.br/atalhos-do-conhecimento/#1463510518726-e1039b73-158b

 

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